Sunless Tanning
Overall Rating
From the Manufacturer:
Get a sunless tan as individual as you are with color you can control.
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Works great! by Kelly

I have tried several self tanning products over the years and most of them come out looking fake. I tried Neutrogena's Build a Tan last year and came out with a natural look! I will definitely use it again this spring to get ready for summer!
Natural and easy to use by Mandy

I was previously disappointed with Neutrogena's sunless tanning lotions, but this one surprised me with its natural look. I used this lotion before prom so I wouldn't be so winter white and it worked wonders. Although it took a month for it to reach the level of tan I wanted, the tan was flawless and looked completely natural. Usually sunless tanners make my elbows and knees look odd, but I didn't have that problem with this lotion.
This is the best! by Carol Covello

Several years ago I tried sunless tanning, and was disappointed with the streaky finish. Then I tried 'Build a Tan' last spring - in a desperate attempt to 'glow' my white winter legs for spring. I was skeptical that it would work - but was quite happy with the results!
I've used it for a year now. The first week I apply it every day before bed (it drys quickly). Once I get the color I want I use it every 3 days or so.
The only drawback is when I get a pedicure - the buffing does rub some off, so I put an extra coat on my ankle/calf area the night before, and touch up right after the pedicure so that area can 'catch-up' again.
Well worth it!
Natural looking tan! by Sandy Carabio

This is a great product for a natural-looking tan, but you really have to rub it in completely or you will get streaks (learned that the hard way). Be careful to put a light amount on elbows, knees, and ankles or else they will look darker than the rest of your body. My brother, sister, and I each used this product with great, natural-looking results.
A Dry Cleaners Dream by Susan A

I really was very optimistic about this product. If you exfoliate well you can get nice color. I used it for a while until I noticed that my suit’s neck line had self tanner on it. With clothes that can be washed it wasn’t so bad but I had to have items cleaned much earlier than normal with no guarantees that it would come out. I even tried tanning at night to allow a complete drying and possibly any excess to come of on the sheets which of course I could machine wash…unfortunately it still happened and I am not using it anymore
Orangey Orangey by Gina

I followed the instructions precisely, all the way from ex foliating prior to application, applying the product evenly and letting the product dry on my skin for the appropriate amount of time. Within a matter of hours my skin was as orange as can be, and I did not have the "natural" tan look this product claims. Thank goodness it wore off in a few days. I never tried it again, and disposed of the bottle.
Not for me... by Deborah

I tried this product because a woman I worked with used it and she always looked tan, healthy and natural. The first thing I didn't like about it was the fragrance - it was very off-putting and I could smell it all day! Also, it seemed to take a long time to dry on my skin, and I was afraid to get dressed because I didn't want to smear it. It worked OK on my arms, but my legs looked streaky and orange. I had thought that since it was supposed to work gradually, streaking would not be an issue, but it was. I would not buy this product again because there are many others available that both smell better and work more gradually, without looking uneven.
Too dark for this pale skinned gal by JulieMac_29

I was excited to try this product with its promise to build a gradual and natural looking tan. I have extremely pale skin, so finding a sunless tanner can be very tricky for me. Upon first application, I was very pleased with the scent and consistancy. It is very easy to apply as well as easy to keep track of on the skin so you can try apply it evenly. After a few hours, a small trace of color began to develop. If it would have stopped there, I'd have been very pleased. But it continued to get darker throughout the day and ended as a color quite a few shades darker than I'd have chosen. Plus, there was an odd smell from it for the 24 hours or so following application.
It wasn't the product for me, but it did have enough good points that I'm sure it could work well for a darker complected user.
Good! by Cecilia

I have tried many tanning lotions and creams and this one is another one of those that I like. With this product, you can slowly build up the tan until you get the color that you want to achieve. This formula gives you a streak-free, and natural looking tan. I usually use this for a few days, until I get the tan I want, then I stop using it for a week or two and the tan still lasts! I recommend this to anyone who wants glowing, natural, tan, skin.
Great & Unique Product! by Lecrisha

If you're one of those people with a light complexion who is afraid to try sunless tanning because you think it might make you look funny, this is definitely the product for you. My mom uses this to build her tan so that it's not too dramatic and it doesn't look fake. She absolutely loves it!
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Product Information
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| Name: | Build-a-Tan Gradual Sunless Tanning Lotion |
| Mfgr: | Neutrogena (more products) |
| Size: | 6.7 Oz |
| Dosage: | Apply to skin |
| Retail: | $9.19 |
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