From the Manufacturer:
Cleansing is one of the most important steps - and usually the most overlooked - when attempting to lose weight, shape the body, trim the waistline, relieve bloating, improve the digestive and elimination systems, restore regularity, improve health problems and achieve optimum health.
Toxins, preservatives in foods, chemicals, pollutants in our air and water, and processed foods (i.e., white flours) cannot always be eliminated and can lodge in the intestinal tract in the form of dried fecal matter and mucus. Besides pushing out the abdomen and waistline, the intestinal "build-up" is also attributed to gaining fat and bloating, a slower metabolism, as well as many other health problems.
One of the only effective ways to eliminate this "build-up" is to use a cleansing supplement and follow a healthy eating program